Organizing Your Future: Creating A 'Funeral Essentials' Folder For Your Loved Ones

Few people enjoy the concept of facing their own mortality, which results in family members being left behind having to address all of the legal questions and compile all of the required paperwork after a loved one’s death. A growing trend for those who wish to ease that burden is funeral pre-planning. It gives you the opportunity to make all of the necessary decisions so that your loved ones don’t have to.…

3 Tips To Make The Most Of Influencer Marketing Strategies

A variety of recent studies have given credence to a new form of marketing, termed influencer marketing, that dictates a brand or company should market to specific individuals that hold sway in a particular market, rather than to entire demographics. Social media has proven to be rich soil for the sprouting seeds of influencer marketing, but emerging brands looking to establish both a defined identity and a solid relationship with their customers online often trip up when attempting to initiate an influencer marketing strategy.…